School of Business Course Materials | The BCIT cIRcuit

School of Business Course Materials

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: 2022 PRIZM Handbook

: 2022 PRIZM Handbook - Reference Table

: 2022 Taking Notice: Advertising Awareness and Effectiveness in Canada (vividata)

: 2023 PRIZM Handbook

: 2023 Vividata Insights: How Canadians are Responding to Bill C-18

: 2023 vividata. Cross-Media Update. Fall 2023 SCC | Study of the Canadian Consumer.

: PRIZM Marketer’s Guide 2020

: PRIZM Marketer’s Guide 2021

: PRIZM5 Marketer's Handbook 2019